12/04/2018 | Chester, NY

Position Overview

The Marketing Director is responsible for managing marketing, advertising and promotional activities at the company.  Takes steps to measure, enhance and enrich the position and image of a company through various goals and objectives.

Essential Job Functions

  • Plan marketing and branding objectives
  • Prepare, develop and implement marketing strategies and tactical plans alongside Head of Sales
  • Analyze market trends and recommend changes to marketing and business development strategies based on analysis and feedback
  • Lead and collaborate with sales to develop strategic partnership activities and implement the execution framework and strategic plan on identified opportunities
  • Develop and execute new concepts, business models, channels and partners to position business as innovator and leader
  • Create and deliver press releases, advertisements, and other marketing materials
  • Partner with internal Marketing team to develop print ads and publications; and own digital marketing plans while maintaining website
  • Ensure brand messages are consistent
  • Manage the planning and execution of Company participation at Tradeshows and in Clinical/Patient programs
  • Gather and analyze customer insight
  • Nurture and enrich all external perceptions of the company and growth of market share
  • Lead all areas of content generation and production across all media platforms
  • Continually manage all market research
  • Take calculated risks based on data driven analytics
  • Drive overall CRM and direct marketing

 

Requirements

  • Bachelors degree required
  • 7-10 years Marketing experience in medical device and/or healthcare industry
  • Expert in MS Office, Internet Research, sales tools, mobile devices
  • Strong metric analysis skills to diagnose and coach marketing team to improve performance

 

Other Skills/Abilities

  • Excellent communication and presentation skills both verbally and written, a must
  • Must possess strong and proven people management skills, including resolving conflict, sales coaching and developing others, promoting teamwork, and performance management
  • Proven leadership skills and leading a Marketing Team in achieving goals and objectives
  • Track record that demonstrates personal initiative, the ability to build high performing teams, and the capability to overcome challenges
  • Strong organizational and project management skills

 

DISCLAIMER: The above statements are intended to describe the general nature and level of work being performed by employees assigned to this classification. They are not intended to be construed as an exhaustive list of all responsibilities, duties and skills required of employees assigned to this position. Therefore employees assigned may be required to perform additional job tasks required by the manager.

We maintain a drug-free workplace and perform pre-employment substance abuse testing.

RMS Medical Products provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, sexual orientation, marital status, pregnancy, parental status, national origin, ethnic background, age, disability, political opinion, social status, veteran status, union membership or genetics.

 

Repro-Med Systems, Inc., operating as RMS Medical Products, is a leading developer and manufacturer of medical devices and supplies. RMS manufactures medical devices used in emergency care, hospital settings, nursing homes, other medical facilities and home care. The Company’s principal products are the FREEDOM60® Syringe Infusion System and the RES-Q-VAC® Emergency Medical Suction System. In 2011, the company received FDA approval to market in the US its High-Flo Subcutaneous Needle Sets™. The company maintains offices, manufacturing facilities, and warehouse space in Chester, New York. www.rmsmedicalproducts.com

All positions offer opportunity for advancement. If you have the skills and are seeking a challenging growth opportunity, please e-mail your cover letter, resume and salary requirements to hr@rmsmedpro.com or fax to 845-469-5518.

RMS offers a competitive salary and benefits package, including medical, dental, LTD and 401(k).